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CALLING MOVERS AND SHAKERS: A THRIVING 2025 PROPERTY MARKET BECKONS

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Happy New Year from The Robinson Jackson Group, your trusted partner in navigating the UK property market!

As we embark on 2025, we are brimming with excitement for the year ahead. With a strong 2024 as our springboard, we see a market ripe with opportunity for both movers (homebuyers and sellers) and shakers (buy-to-let investors).


2024: A YEAR OF UPTURN

Let's take a quick look back at 2024. According to Rightmove and Zoopla, two of the UK's leading property portals, the market witnessed a significant upturn. Here are some key national trends:

  • Sales on the Rise: Property transactions in the UK surged by 15% in 2024, reaching 1.1 million over the twelve months to December, a significant increase from the previous year.
  • Property Price Stabilisation: While there wasn't a dramatic rise in property prices, with Rightmove and Zoopla suggesting 1.4% and 1.9%, respectively, the positive direction was enough to stimulate activity.
  • Continued Rental Strength: The rental market displayed resilience, although rent increases moderated. Zoopla reported a 3.9% annual growth in 2024, down from 5.2% in 2023.

THE RJ GROUP: WITNESSING THE UPTURN FIRSTHAND

Across our Southeast London & Kent network, our in-house data reflects – and often surpasses – the above national trends. The RJ Group experienced an 18% rise in sales in 2024, driven by a combination of factors, including lowering mortgage rates and the Southeast perhaps bouncing back from the cost-of-living crisis faster than other areas of the country. While house prices stabilised, effective marketing remained crucial for achieving quicker sales. Encouragingly, we observed up to 5% price increases in certain areas.

Contrary to some predictions surrounding the 'renters rights bill,' we didn't witness a mass exodus of buy-to-let landlords in the rental market. Instead, our lettings teams observed savvy investors capitalising on continued supply shortages, achieving average rent increases of 8-10%. This outpaced the national average, reflecting the strong demand in the Southeast.


THREE REASONS WHY 2025 IS POISED TO BE AN OPTIMISTIC START FOR MOVERS AND SHAKERS

Based on 2024's strong performance and current market indicators, we have identified three key factors that solidify our optimism for 2025:

  • 1. Continued Market Stability with Growth Potential: The property and mortgage market will stabilise throughout 2025. This bodes well for movers seeking a smooth buying or selling experience. Sellers can expect to achieve fair and competitive market prices, while buyers will have access to a healthy volume of properties within a predictable price range. Moreover, banks and building societies are eager to lend, offering competitive mortgage products tailored to buyers across the budget spectrum.
  • 2. Stamp Duty Fuelled 1st Quarter Surge: The imminent stamp duty changes are expected to create a significant surge in activity in the first quarter of 2025. Buyers eager to complete before the 31st March deadline will drive heightened competition across the market. This will benefit first-time buyers, who will likely take advantage of more predictable mortgage rates. The support of family (‘the bank of Mum & Dad’) will continue to be crucial for many seeking to step onto the property ladder. The RJ Group will be well-equipped to assist buyers in navigating this competitive period, ensuring you maximise your chances of a successful move.
  • 3. Thriving Rental Market: The rising rent trend will likely continue in 2025, driven by a persistent shortage of available properties to meet tenant demand. This presents an excellent opportunity for investors seeking a steady long-term return. A robust rental market also benefits tenants by providing a wider range of high-quality rental properties.

JOIN THE RJ GROUP AND EMBRACE A PROPERTY MARKET RICH IN OPPORTUNITIES

As a mover or shaker, the 2025 property market presents exciting opportunities. Still, navigating the market effectively requires expert guidance. That's where we step in. With The RJ Group’s extensive experience, in-depth local knowledge, and award-winning customer service, we are here to guide you every step of the way. Whether you're a mover looking to buy, sell, or rent or a shaker seeking lucrative investment opportunities, we have the expertise and resources to help you achieve your property goals in 2025.


THREE REASONS WHY MOVERS & SHAKERS CAN TRUST US IN 2025

  • 1. Award-Winning Expertise: We are proud recipients of the Gold Award for Best Estate & Letting Agent 2020 - 2025. This recognition is a testament to our consistent commitment to marketing, service, and delivering exceptional results.
  • 2. 30-Years Local Experience: Our compassionate teams boast a wealth of knowledge specific to your area. This ensures we provide informed guidance regarding local market trends and what buyers or tenants are willing to pay for properties.
  • 3. Personal Customer Experience: We prioritise building strong relationships with our customers. You can expect clear communication, transparency, and dedicated support throughout your experience with us.

Trust us to be your expert partner in navigating the exciting property market in 2025. For more information and to discuss your plans, contact us today.

 


 

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